Here's How This Company Is Inspiring The Next Gen. of Entrepreneurs w/ Michael Sikand
In this episode, Shamus Madan converses with Michael Sikand about the potential of his climate finance app, Climatized. They discuss Sikand's media company, Our Future, and the importance of honesty and audience building. The conversation also explores the future of short-form content and the role of platforms like TikTok. They delve into the power of storytelling in business, user engagement, and expansion strategies for the Our Future brand. The episode concludes with Sikand sharing advice for the next generation in business.
Key Points
- Michael Saccan's media company, Our Future, aims to educate Gen Z on business through short-form content, leveraging platforms like TikTok to reach a wider, more engaged audience.
- Saccan believes that for young entrepreneurs to be successful, they need to start somewhere, gain momentum, and continuously create value, which will eventually lead to finding the right business opportunity to exploit.
- The transition from long-form content like podcasts to short-form content is driven by the changing media consumption habits of younger audiences, with a focus on platforms where the audience spends most of their time.
Hey everybody, welcome to the MBIT podcast in which we discuss personal finance, tech, and entrepreneurship. Today we whipped up a wonderful episode for you guys as a very special guest Michael Sikand, joins us to talk about his business Our Future which is a media company designed to educate GenZ on business.
Find OurFuture's Content Here: https://www.tiktok.com/@ourfuturestories?lang=en
Twitter of Guest: @michaelsikand
Twitter of Host: @mbitpodcast
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Transcript
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